Outstanding customer service is a must in the hospitality industry and this can prove difficult at Christmas time with added pressure and strain.
Hotels and restaurants can experience a surge in demand during the winter season. Many Britons travel to stay at far away destinations to meet family in the holiday, and many families choose to eat out at restaurants for Christmas Day dinner.
Hotel can also experience a rush in conference bookings, as businesses embark on setting out their strategies for 2013. Many people seek a last-minute getaway before the Christmas period gets underway and some individuals choose to spend the special occasion away instead of at home.
So with the number of consumers visiting hospitality establishments increasing, touch screen technology can definitely help. Here are the top 4 reasons by the experts at Protouch.
Simple tasks can be automated with user-friendly service kiosks, thereby enabling staff to become more effective at customer service. A touch screen unit can check customers in without the assistance of a receptionist; this gives the consumer more independence and allows them to check themselves in 24/7.
Many families choose to eat out at Christmas so the demand on restaurants to cater to large numbers of people can be overwhelming. A kiosk can help the person order their own food and even pay for it, quick and easy. This means they get served faster because there are reduced waiting queues and therefore they have a more enjoyable meal.
If the wintry weather delays a customer’s travelling time and they arrive in the middle of the night, a self-service kiosk can help by enabling them to book a room.
Elsewhere, a business can enquire about conference slots and book a room out at a resort to hold important meetings. They can pop along, see what time periods are available, and they can book and pay for the conference. Administration tasks like these are tedious and time-consuming and the staff can instead concentrate their efforts on ensuring all the facilities are to a high-standard.
It is often the case that a guest can get lost in a hotel they have never been in before but if the establishment is overcome with guests, it can be difficult for staff to have the time to direct them to where they want to go. Touch screen technology can include wayfinding features which offer information and guidance to help consumers find specific facilities.
If your business is in the hospitality sector and you need help to cater to the surge in customers this Christmas, get in touch today via our contact page.
Self-service kiosks have become extremely popular in the hospitality industry, particularly in the hotel sector. The technology can reap tons of benefits to businesses in the trade and check-in kiosks were even rated in the top 10 hotel innovations over the last 16 years.
There have been numerous studies recently which show how widespread the technology is and the findings include:
- 9 out of 10 decision makers in the hospitality industry believe that mobile and wireless technology is increasing in important.
- 56% of hospitality companies plan to spend more money on mobile technology to enhance customer experience, according to a whitepaper by Ariane Systems.
- 75% of hoteliers think check-in capability via mobile is useful, according to Hospitality Technology’s 2011 survey.
- 76% of guests think being able to check-in before arriving would ease frustration, according to Opinion Research Corp study.
- 41% of guests would be more likely to pick a hotel that offers advanced check-in via the web or mobile device, according to Opinion Research Corp study.
- 65% of people have booked a hotel room online or via mobile device but only 20% have actually checked-in using the methods, according to Opinion Research Corp study.
- 57% would check-in using these methods if they were available.
- The average guest carries two smart devices when they travel, according to Runtriz.
As you can see from the various studies, self-service technology is common in the sector across the world and it is one of the hottest trends.
Features on the kiosks which guests can take advantage of include;
Matt Allard, CEO of Runtriz, said that businesses in the industry have to sit up and start deploying the technology to survive. He commented: “Guests are experiencing and expecting it more and more in their everyday lives, and hotels need to adapt.”
If you would like to install kiosks in your hotel, speak to the experts at Protouch today.
The 21st century is faster paced than ever. Everything and everyone are always in a rush and are moving so quick in what seems to be a hectic, chaotic lifestyle.
Time is money and when it comes to service, only the most efficient, convenient delivery is demanded.
This is why kiosks can speed up processes in the hotel and leisure industry; aiding travelling businessmen who have meetings to attend and appointments to be on time for.
To them time is of essence and is extremely important when it comes to their job; so touch screen technology which enables them to beat the queues and to check-in quickly is very valuable.
Nowadays, customer service does not depend upon a human greeting you at the front desk. People would rather use a machine; get their stuff and go; as opposed to waiting in line to be served.
A latest study has revealed that the best-in-class hospitality organisations are twice as likely to use self-service solutions.
The 2010 research, by the business research firm The Aberdeen Group, showed that the hotel industry is embracing kiosks to save money, offer better customer service; and because consumers are increasingly becoming more comfortable with the technology as if it was the norm.
Benefits of Touch screen kiosks being deployed in your leisure company are;
- Improve and speed up guest experience, which increases customer loyalty.
- A rise in customer loyalty in turn will increase revenues, ROI and reap in the profits.
- Shows the consumer you are keeping with the times, tech-savvy wise; developing your innovative brand image.
- Offers much more services for the customer; from mobile to internet.
- Reduces operational costs, as fewer staff needed to employ.
Self-service kiosks provide more than check-in facilities, consumers can also confirm reservations, select rooms, upgrade their existing rooms, as well as print maps out of the local areas including information of restaurants or tourist attractions.
Obviously, a person needs to be available to man the machine should it not work as well as giving that feeling of security, should help be needed.
To install a Touch screen kiosk in your hotel business, visit Protouch today.